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B L O G P O S T S


Crossing the Finish Line
Writing fiction takes more than just creativity and passion, even though these are vital elements. Sure, it helps to have a good grip of...
WSD
Oct 12 min read


Shammers and Scammers
The prize for one of the worst white crime activities, should be awarded to the Shammers and Scammers of this world. Shammers ill-truths...
WSD
Sep 172 min read


AI: intelligence or interference
George Orwell in his novel, ‘1984’ quipped - Who controls the past controls the future. Who controls the present controls the past. Many...
WSD
Aug 272 min read


Unforgettable
Who do you find to be the most unforgettable literary character? You may have several. Perhaps it is Fagin from Charles Dickens’ Oliver...
WSD
Nov 7, 20242 min read


Moving The Block
As writers, it could happen at any time. Many of us have been through it. For some, it could take weeks or months or more. Writer’s Block...
WSD
Oct 5, 20242 min read


Know Your Stakeholders' Stakeholders
We often talk about the what’s in it for me (WIIFM) factor. This is chiefly about knowing your key stakeholders – their needs and wants....
WSD
Jul 12, 20242 min read


How Fresh is Fresh?
When I was young, I would go with my father or brother, to the village cool store. It lived up to its name as it was certainly cool. We...
WSD
Jun 9, 20242 min read


Faceless
Who doesn’t purchase products or services that involves Australia-wide or multi-national organisations? I can put my hand up. I do. I...
WSD
Jun 8, 20242 min read


Your call is important to us…
How many times do you hear these words? ‘We are experiencing a more than normal number of calls currently being served by our staff’. ‘...
WSD
Aug 6, 20232 min read
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